Here you’ll find me blogging about ethical marketing, values-led copy and how to uplift your writing DIY style.
Are you more inclined to hide your light under a bushel than be bold about how you help your clients? In this article, I’m going to give you a whole bunch of practical tips on how you can add authority to your website, socials or anywhere else you’re writing about your business.
Who’s your website really for? Not your business, but your customers - existing and potential. In this blog I give you tips on making sure your copy all about your customer and tell you why your ‘why’ isn’t the thing that’s going to get you more sales.
Read MoreYou probably think this page is about you. Well if truth be told it kind of is and also kind of isn’t. But read on if you want to get tips on how to write an About page that people will actually want to read.
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